Detailed Smartwatch Market Segment Evaluations: Identifying Growth Opportunities in Professional, Medical, and Recreational Verticals
The continued success of the wearable industry depends on its ability to drill down into increasingly specific user needs. Within each Smartwatch Market Segment, we are seeing the emergence of "sub-verticals." For example, in the recreational segment, we now have watches specifically designed for golfers with pre-loaded maps of thousands of courses, or watches for divers that can track depth...
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